Connect, Connect, Connect

When I first started my business it was a very niche business. I was a one-stop solution for mid-sized builders who did not have their own in-house marketing and sales department. The thought was that these guys were getting hammered: they were paying the realtors, the marketing company, the PR firms, the web design company, … Read more

You Paid For It, Why Not Protect It?

One of the great bafflements of my career is why a client hires a marketing company to come up with a logo or brand, then builds their business around this brand, but refuses to protect this brand legally.  I have seen it happen time and time again. it is utterly astonishing to me a person … Read more