Welcome to the 7 Dwarfs Marketing Company Most of the time we just sit around and we are Sleepy. When we get an Opportunity to talk to a hot prospect we are Bashful. When we learn the “Hot Prospect” is only the controller, we’re Sneezy. But, when we get an RFP we’re Happy… Until we … Read moreThe Tale of a Marketing Proposal
I am often asked the secret to maintaining effective, smooth, productive and long-lasting relationships with my clients, many of which have spanned across careers let alone companies. My answer is, it doesn’t just happen, you have to work at it. If any company wants to establish and preserve a smooth relationship with its clients, it … Read moreWhat are your Obligations to your Client?
Well, I have received over 700 comments to date on my original blog of the same name. This tells me that this is a very sought after and needed topic to be discussed in perhaps more detail than I first did. So one of the questions I get a lot asks me what platform I … Read moreTo Blog Or Not To Blog Part Two
Yesterday I received a comment that asked: “…I was interested to know how you center yourself and clear your mind before writing. I have had a hard time clearing my thoughts in getting my ideas out. I truly do enjoy writing however it just seems like the first 10 to 15 minutes tend to be … Read moreFocus That’s The Main Thing- Part One
Who doesn’t love a good story? Well, no one really. I mean if the answer was no one loved a good story, then there would be no books, no magazines, no movies, etc. Everyone love’s a good story. And that’s why it is important to tell a good story when you are interacting with potential … Read moreTell me a Story
It’s not personal, it’s just business. Everyone knows that phrase, made even more famous in the movie You’ve Got Mail. Let’s just really think about that phrase for a minute: It is not personal, it is just business. As Meg Ryan said in the movie, what does that even mean? Well to begin with let’s … Read moreIt’s Not Personal, it’s Just Business
This is a question that I get fairly often. It is also one I go over in detail when we are in the process of designing a site for a client. The simple answer is as often as you can. The realistic answer is a blog, or a resource section, testimonials, quarterly. The reality is … Read moreHow Often Should I Be Updating My Content?
The other day a two part question was posed on Linkedin: Why do you mentor other people? What value do you receive? I answered the questioned as follows: “I mentor because I believe in giving back as I was giving to. I mentor because without mentors it’s gonna take us all a lot longer to … Read moreHow do you mentor?
I just lost my mentor, my best friend, my confidant, my advisor in all things, my sounding board, my guiding light, my go-to guy, my Dad. I am absolutely gutted. I don’t know what I am going to do without that daily call. That daily chat, that check-in, and that laugh. I don’t know what … Read moreHow Do You Say Good Bye?
I am a bit of a dinosaur. I like paper. And I like pen. I use a paper calendar. People send me invites to meetings, particularly my husband, which I find funny since he above all others knows I do not use an electronic calendar, but he continues to keep a Brad, Gail and Family … Read moreAlways Take Notes
