Say What You Mean, Mean What You Say PART ONE

Yak, Yak, Yak. Everybody talks a lot. It’s one of the things we humans do most. We do it to communicate, for entertainment, or just to fill the silence. However, just because we all do it all the time doesn’t mean we have perfected the art of talking or using words properly. Here are a … Read moreSay What You Mean, Mean What You Say PART ONE

That Makes No Sense! Please Use The Right Word In The Correct Circumstance.

As a business professional one of the worst offenses you can commit is to use the wrong word in a business setting. It makes you look uninformed and unintelligent, and undermines your position. So I have once again gathered more words that are easily confused and misused so you will not fall into the trap … Read moreThat Makes No Sense! Please Use The Right Word In The Correct Circumstance.

Holiday Gift Giving

It is that time of year once again. It is that frustrating time of year again, it is that bewildering time of year again, Yes, you guessed it, it is business gift giving time of year. This is a virtual mine field that must be navigated every year by every business owner and it is … Read moreHoliday Gift Giving

What makes a Good Spokesperson?

As long as we are on the topic of who and or what makes a good spokesperson, let’s drill down on that and talk about why some hit and some miss. Flo. The Chevy Guy. A Duck. A Gecko. These “spokespeople” have become icons, just as famous as the products they represent. None of them … Read moreWhat makes a Good Spokesperson?

What is this Crap? OR when did the inanimate become so animated? Part II

In today’s world there are more ways to offend someone than you can keep track off. So what’s a person to do? Well, there is nothing to do but tread as carefully as you can and be as smart as you can. So if you are in the business of marketing this can be a … Read moreWhat is this Crap? OR when did the inanimate become so animated? Part II

What is this Crap? OR When Did The Inanimate Become So Animated?

Something has happened out there in the marketing and advertising world. I cannot put my finger on when it happened, but happened it has. The inanimate has become animate and the person has become secondary (more on this in Friday’s Post). So what has caused this great shift? Where the person is merely a supporting … Read moreWhat is this Crap? OR When Did The Inanimate Become So Animated?

New words? Are these even words?

This is not going to be a long post today because I am too irritated to even type. The Oxford English Dictionary has just added 203 new words for 2019. You can see the list online but frankly, I wouldn’t bother. It is filled with words that have been in use for decades: ancestory, auditorily, … Read moreNew words? Are these even words?

Do You Have a Plan?

Have a plan. You should have a plan. What you need, is a plan. You should make a plan. All you need is a plan. Do you have a plan? It is said that “A goal without a plan is just a wish” (Antoine De Saint-Exupery). But is that really true?? Rick Riordan, author of … Read moreDo You Have a Plan?