Do You Have a Plan?

Have a plan. You should have a plan. What you need, is a plan. You should make a plan. All you need is a plan. Do you have a plan? It is said that “A goal without a plan is just a wish” (Antoine De Saint-Exupery). But is that really true?? Rick Riordan, author of … Read more

The Tale of a Marketing Proposal

Welcome to the 7 Dwarfs Marketing Company Most of the time we just sit around and we are Sleepy. When we get an Opportunity to talk to a hot prospect we are Bashful. When we learn the “Hot Prospect” is only the controller, we’re Sneezy. But, when we get an RFP we’re Happy… Until we … Read more

How do you mentor?

The other day a two part question was posed on Linkedin: Why do you mentor other people? What value do you receive? I answered the questioned as follows: “I mentor because I believe in giving back as I was giving to. I mentor because without mentors it’s gonna take us all a lot longer to … Read more

Shut It!

There is a more artful way of saying what I mean here…be quiet, for one. Stop talking, shut up, you talk too much for other less artful examples. One of the best ways to express what I want to talk about today came from Rima Ports, an attorney friend of mine. She would use this … Read more

Connect, Connect, Connect

When I first started my business it was a very niche business. I was a one-stop solution for mid-sized builders who did not have their own in-house marketing and sales department. The thought was that these guys were getting hammered: they were paying the realtors, the marketing company, the PR firms, the web design company, … Read more

If You Say Your Going To Do, Then Do It!!

This may just be my pet peeve, and I readily admit it at the outset.  I think it stems from my years running a charity.  I do know that ever since those days I am more particularly aware of it, It being my irrational over the top reaction when someone says they are going to … Read more