It is that time of year once again. It is that frustrating time of year again, it is that bewildering time of year again, Yes, you guessed it, it is business gift giving time of year. This is a virtual mine field that must be navigated every year by every business owner and it is … Read moreHoliday Gift Giving
In today’s world there are more ways to offend someone than you can keep track off. So what’s a person to do? Well, there is nothing to do but tread as carefully as you can and be as smart as you can. So if you are in the business of marketing this can be a … Read moreWhat is this Crap? OR when did the inanimate become so animated? Part II
Have a plan. You should have a plan. What you need, is a plan. You should make a plan. All you need is a plan. Do you have a plan? It is said that “A goal without a plan is just a wish” (Antoine De Saint-Exupery). But is that really true?? Rick Riordan, author of … Read moreDo You Have a Plan?
Welcome to the 7 Dwarfs Marketing Company Most of the time we just sit around and we are Sleepy. When we get an Opportunity to talk to a hot prospect we are Bashful. When we learn the “Hot Prospect” is only the controller, we’re Sneezy. But, when we get an RFP we’re Happy… Until we … Read moreThe Tale of a Marketing Proposal
I rarely get asked this question. What I usually get asked is how many pages is too few for a website? The answer to both questions is equally easy to answer. In terms of how many pages is too few, the answer is how ever many you currently have. In terms of how many are … Read moreHow Many Pages Are Too Many Pages For a Website?
I am often asked the secret to maintaining effective, smooth, productive and long-lasting relationships with my clients, many of which have spanned across careers let alone companies. My answer is, it doesn’t just happen, you have to work at it. If any company wants to establish and preserve a smooth relationship with its clients, it … Read moreWhat are your Obligations to your Client?
“If you can keep your head when all about you are losing theirs…” So begins a famous poem titled If by the great Rudyard Kipling. If you have never read it, I highly recommend it. However, for the purpose of today’s blog I only need the opening line. My last blog dealt with focus in … Read moreFocus Part Two: Don’t Let Yourself Get Distracted
Yesterday I received a comment that asked: “…I was interested to know how you center yourself and clear your mind before writing. I have had a hard time clearing my thoughts in getting my ideas out. I truly do enjoy writing however it just seems like the first 10 to 15 minutes tend to be … Read moreFocus That’s The Main Thing- Part One
Who doesn’t love a good story? Well, no one really. I mean if the answer was no one loved a good story, then there would be no books, no magazines, no movies, etc. Everyone love’s a good story. And that’s why it is important to tell a good story when you are interacting with potential … Read moreTell me a Story
I have been many things in my life, and I have enjoyed them all, mostly, for a while. For a while I thought I had a boredom problem, or an attitude problem, or some kind or problem, but it turned out I just hadn’t found my place. I think this is true of a lot … Read moreDon’t Be Afraid to Re-Invent Yourself
