How Often Do I Have To Post On My Blog?

This is another question I get asked quite often. It usually comes right on the heels of “Oh alright, I‘ll do a blog!” Honestly, I think you are all making this much harder on yourselves than it needs it be. I have one client who has a very specific arena he deals in, let’s say … Read more

The Tale of a Marketing Proposal

Welcome to the 7 Dwarfs Marketing Company Most of the time we just sit around and we are Sleepy. When we get an Opportunity to talk to a hot prospect we are Bashful. When we learn the “Hot Prospect” is only the controller, we’re Sneezy. But, when we get an RFP we’re Happy… Until we … Read more

How Many Pages Are Too Many Pages For a Website?

I rarely get asked this question. What I usually get asked is how many pages is too few for a website?   The answer to both questions is equally easy to answer. In terms of how many pages is too few, the answer is how ever many you currently have. In terms of how many are … Read more

What are your Obligations to your Client?

I am often asked the secret to maintaining effective, smooth, productive and long-lasting relationships with my clients, many of which have spanned across careers let alone companies. My answer is, it doesn’t just happen, you have to work at it. If any company wants to establish and preserve a smooth relationship with its clients, it … Read more

To Blog Or Not To Blog Part Two

Well, I have received over 700 comments to date on my original blog of the same name. This tells me that this is a very sought after and needed topic to be discussed in perhaps more detail than I first did. So one of the questions I get a lot asks me what platform I … Read more

Focus That’s The Main Thing- Part One

Yesterday I received a comment that asked: “…I was interested to know how you center yourself and clear your mind before writing. I have had a hard time clearing my thoughts in getting my ideas out. I truly do enjoy writing however it just seems like the first 10 to 15 minutes tend to be … Read more

Tell me a Story

Who doesn’t love a good story? Well, no one really. I mean if the answer was no one loved a good story, then there would be no books, no magazines, no movies, etc. Everyone love’s a good story. And that’s why it is important to tell a good story when you are interacting with potential … Read more

It’s Not Personal, it’s Just Business

It’s not personal, it’s just business. Everyone knows that phrase, made even more famous in the movie You’ve Got Mail. Let’s just really think about that phrase for a minute: It is not personal, it is just business.   As Meg Ryan said in the movie, what does that even mean? Well to begin with let’s … Read more

How Often Should I Be Updating My Content?

This is a question that I get fairly often. It is also one I go over in detail when we are in the process of designing a site for a client.   The simple answer is as often as you can. The realistic answer is a blog, or a resource section, testimonials, quarterly. The reality is … Read more

How do you mentor?

The other day a two part question was posed on Linkedin: Why do you mentor other people? What value do you receive? I answered the questioned as follows: “I mentor because I believe in giving back as I was giving to. I mentor because without mentors it’s gonna take us all a lot longer to … Read more