You have an idea, and the idea is so good that it makes your stomach jump inside of you. You know you have hit on something here. What do you do next? You start to sketch it out. You tell one maybe two people to get their reactions, they love it. You start to make … Read moreLightning In a Bottle
When I ask this question, people usually answer me with their hourly rate. And yes, that is one way to measure your value, but what I am asking is; what is your worth? I know the two are closely related and often are used interchangeably, but there is actually a subtle difference between the two. … Read moreWhat is Your Worth?
When I first started my business it was a very niche business. I was a one-stop solution for mid-sized builders who did not have their own in-house marketing and sales department. The thought was that these guys were getting hammered: they were paying the realtors, the marketing company, the PR firms, the web design company, … Read moreConnect, Connect, Connect
Today’s post is going to be a quickie…. What happens when you have multiple balls in the air and you are NOT a professional juggler? Correct, you begin to drop the balls. So, while I have not yet dropped a ball, this post is going to suffer by being a tad bit shorter than my … Read moreToo Many Balls In The Air!
You know what I love? I love good marketing that can be conveyed in a glance or in a few words. Marketing that doesn’t take a lot of explaining and doesn’t take a lot of reading. I’ll give you some examples of some really good fast marketing: Now all three of these ads said very … Read moreMake Your Marketing Fast
I am probably one of the last people who should be on a soapbox preaching about keeping to a schedule. My life has been one crises after another. If not a crisis with a family member, of which there have been more than I can count on all of my fingers and toes, or a … Read moreKeep to a Schedule
No one can do it all on their own. Well, most people can’t do it all on their own. So, it is important to identify who your power partners are, develop relationships with them so they can help you and you can help them build business together. What exactly is a power partner? A power … Read moreWho Are Your Power Partners?
I can do what I want…I can say what I want. Sounds like a bratty teenager, doesn’t it? But more and more I hear it from adults speaking to each other in business meetings at Starbucks, over the phone in an office, in an office meeting, in a sales pitch, etc. I hear it on … Read moreI Can Do What I Want
First of all, I apologize, I am a day late in writing and posting this blog, but it turns out to actually be a good thing. I had a topic all ready to go, but then I read a comment from an earlier blog and I changed my mind. I think that this is actually … Read moreBite Sized Pieces
Sounds obvious, doesn’t it? Yet, time and time again business owners come to me with the same tale: “I used to have such a great business, but now I am struggling to make even half as much as I did ten years ago…I don’t know what happened.” I know what happened. Not the exact specifics, … Read moreWe cannot grow without change. Change is good
